What “Attention Triggers” Separate One Applicant from Another?
Many schools use a scoring system in their enrollment management process that sorts applications into groups. For example, Ursinus College located in Collegeville, PA assigns numbers student ranking in a descending order 1-2-3. A score greater than 1300 on the SAT Math and SAT Verbal with a class rank in the top 10% earns a “1”.
Each school publishes a grid that ranks academic and non-academic factors according to how the college ranks each factor in the admission process.
Proper college planning takes this into consideration when you develop your college selection list.
Factors are assigned one of the four rankings below regarding how the school values each factor
The first step for your application to stand out is to both understand and perform very well on the most important factors. Most of the time there are several factors that are most important but some of these can vary by school.
In the above example, class rigor is not “very important” which is atypical for many schools. In addition, the ranking of non-academic factors only “considers” state residency.
5 Personal Characteristics That Will Make You Stand Out?
Let’s say “Group 1” (Ursinus example above) is the highest qualified group based upon the initial scoring process, many applicants are going to be similar with these hard ranking factors such as grade point average, test scores, class rank, etc.
Speaking to the student, how can you differentiate yourself from other applicants.
When you get to the application process, much of your academic body of work is in the rear view mirror (some notable exceptions wait listed, etc.) so focus on what can make you stand out from other applicants, grab the admissions officer’s attention with your uniqueness (continue to work hard in the classroom).
Don’t think like everyone else, explain your true strengths effectively by reaching for “extreme experiences” that clearly demonstrate one or a combination of these five personal attributes listed below. It might be helpful to consider “instant” experiences or “shocking realizations”, like when you are in a dark room and unexpectedly a bright light comes on.
As you exhibit these 5 personal characteristics (one or in combination) remember these two operative words, demonstrative engagement;
These five personal characteristics (“attributes”) form the central core approach to the personalized parts of the application and essay preparation.
Brainstorm with each characteristic as the focal point; expand your thoughts from there.
As ideas materialize anticipate how an admissions officer would react. Ask yourself, what is the school looking for in their students?
By asking such questions during college visits and closely reviewing the school’s published material you can discover what approach would be most beneficial.
These five personal attributes above are used either on an individual basis or in combination in your narrative on application questions and in your essay.
Two other good questions for the student to ask, what do you bring to the college? Secondly, why should the school make an investment in you?
Don’t Get Trapped with Outdated Conventional Wisdom
Conventional wisdom in the past was to list as many community and extracurricular activities as possible. This is no longer true.
Admission officers are now looking for examples where you were a contributor. How did you make a difference? Why did you make a difference? What did you learn or take away from your experience?
Admission Decision Factors Academic and Non-Academic
In our coaching program we identify student positioning factors then determine each school’s ranking of the factors in the admission process.
These factors are broken down into academic and non-academic issues as appropriate by each school.
Here are the factors that many times fall within the “very important” category.
It is important to know how each school ranks the various factors especially if you are weaker in a particular area, like test scores see number one below.
Academic Admission Factors
Standardized Test Scores
Many schools place a high priority on SAT and/or ACT scores. However, for students who do not score well on standardized tests, there are over 800 schools that are test optional or “test flexible”.
There is a trending movement for many schools to attract more students to de-emphasize the admission use of standardized tests. Important, check with each school for possible policy guidelines (see PDF list to the left).
Class Ranking, High School Grades, Course Rigor
Of the three some schools might not value class rank as much as High School Grades, and Course Rigor. Admissions Officers are trying to predict who will be successful academically in college as well as a contributor to their student community. Some admissions personnelfeel these three are better predictors than standardized test scores for success in college.
The more selective the school the more important course rigor becomes as well as GPA, in addition most of the time standardized test scores.
Make sure your essay is original compared to what else is in the application, do not duplicate. Most importantly; proofread, comply with standard rules of written English, and provide examples with the assertions that you present. A well prepared essay can be a tipping point for students who may not be as strong in some other academic areas as other students. Ask the question, what separates your experience/s apart from other applicants? Why do your experiences make you an attractive addition to the school’s student community?
Non-Academic Admission Factors
Demonstrated Interest (“Level of Applicant’s Interest”)
Schools value their enrollment yield meaning how many students matriculated who were accepted (“percentage”). Demonstrated interest is becoming more important than in the past. In addition this is why there is a correct way to list schools on the FAFSA Financial Aid Form.
Schools seek a student body with diversity. This can be culture, ethnicity, geographic location, or another distinguishing factor that might move you to the top of admission consideration.
Special Ability / Talent
This provides an edge in the admission process especially when others provide recognition such as awards.
We discussed this earlier, “impact with quality over quantity”; pursue depth rather than breadth.
Remember These Guiding Points in Your Application Process
Brainstorm Over Time Especially for the College Essay
As you develop your thoughts use emotional questions when you brainstorm for ideas.
- What are your hopes?
- What are your opinions?
- What are your experiences?
- What are your fears as you face the college challenge?
6 Guiding Principles for College Application Success
- Beat Deadlines (Very Important for your sanity)
- Be consistent with your approach
- Don’t make excuses
- Be confident without bragging
- Select action verbs with the proper intent in mind
- Be honest
We can help, check out our starter coaching program.